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MB-280T04: Configure a Dynamics 365 customer experience solution
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Introduction
Audio Book: MB 280T04 - Introduction
Lesson 1: Validate your Dynamics 365 Customer Experience Analyst Skills
Lesson 1: Validate your Dynamics 365 Customer Experience Analyst Skills
Audio Book: Lesson 1: Validate your Dynamics 365 Customer Experience Analyst Skills
Podcast: Lesson 1: Validate your Dynamics 365 Customer Experience Analyst Skills
1.1.1 Dynamics 365 leads overview
1.1.2 Create Dynamics 365 leads
1.1.3 Lead management lifecycle
1.1.4 Lead qualification
1.1.5 Use Copilot with leads
1.1.6 Lead data management tools
1.1.7 Summary
Activity: Knowledge Check
1.2.1 Dynamics 365 opportunity overview
1.2.2 Create Dynamics 365 opportunities
1.2.3 Account and team selling
1.2.4 Opportunity management lifecycle
1.2.5 Use Copilot with opportunities
1.2.6 Summary
Activity: Short Answer / Fill-in-blank
Activity: Knowledge Check
1.3.1 Dynamics 365 product catalog overview
1.3.2 Currencies and currency management
1.3.3 Define products
1.3.4 Product families
1.3.5 Price lists
1.3.6 Product catalog settings
1.3.7 Summary
Activity: Tab: Type 2
Activity: Knowledge Check
1.4.1 Introduction to Create emails in Dynamics 365 Customer Insights - Journeys
1.4.2 Manage assets
1.4.3 Create marketing emails
1.4.3.1 Create marketing emails
1.4.4 Personalize content
1.4.5 Use brand profiles
1.4.6 Use Copilot to generate email content ideas
1.4.7 Style emails with AI-assisted themes
1.4.8 Create content blocks
1.4.9 Preview and test emails
1.4.10 Check your message for errors and publish
1.4.11 Send emails without building a journey
1.4.12 Edit a live email
1.4.13 Prevent sending emails to duplicated email addresses
1.4.14 Summary
Activity: Knowledge Check
1.5.1 Introduction to Build journeys with Dynamics 365 Customer Insights - Journeys
1.5.2 Create and manage segments
1.5.3 Work with triggers
1.5.4 Create a journey
1.5.5 Add messages to the journey
1.5.6 Add AI powered action to the journeys
1.5.7 Add conditions to the journey
1.5.8 Add activities to the journey
1.5.9 Add connectors to the journey
1.5.10 Publish journeys
1.5.11 Summary
Activity: Knowledge Check
1.6.1 Introduction to Challenge project - Configure a Dynamics 365 customer experience solution
1.6.2 Get to know your customer experience scenario
1.6.3 Customize the sales process
1.6.4 Configure the product catalog
1.6.5 Design a campaign
1.6.6 Summary
Activity: Short Answer / Fill-in-blank
Activity: Knowledge Check
Resources
MB 280T04 Blueprint
MB 280T04 Detailed Curriculum
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MB-280T04: Configure a Dynamics 365 customer experience solution
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